• Bring your interlocutors to adopt your reasoning until the conclusion.
• Analyze the situation with other eyes to surprise.
• Consider that words go with the wind as soon as they are spoken.
• The presentation must be self-explaining just by reading it.
• Speak with Data, be specific and factual.
• Make your audience gradually converge on your solution, slide after slide, by eliminating other possibilities.
• Increase your credibility by the professionalism of your presentation
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Always start from the market and the performance of the company in this market.
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Find the "burning issue" that keeps leaders up at night.
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Orchestrate political and emotional and rational issues.
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Build a slide with an idea, a title, a consequence.
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Turn numbers into emotions.
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Articulate each slide as a link in the reasoning.
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Write only what you can prove.
... And much more...
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